Iulia Pușcaru
Product Design Consultant, UX Designer, Improver
I have been working in the design field since 2012, growing alongside the development of User Experience. Initially, my work has been focused on creating user interfaces for websites a well as mobile or web apps. My interest however has always been to expand beyond simple design briefs and introduce modern UX practices to my work as a driver for change.
Since 2017 I have been focused on providing value to clients by adopting a user centric product design process which includes thorough research and usability testing with real people. I am particularly interested in the discovery phase of the product life cycle.
Experience
Pixel Bonkers
Co-founder & Product Designer
August 2017 - Present
Iași, Romania
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Identity design and layout for branding communication materials.
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Facilitation of product discovery workshops and product design for mobile and web applications.
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Heuristic analysis, user interviews and product competitor analysis.
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Low-fi and high fidelity prototyping.
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Facilitating usability testing sessions.
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Industries include: social media, healthcare, recruitment, internet of things, fin-tech, charity and productivity to mention a few.
The Informal School of IT
UX Design Mentor
March 2019 - August 2019
Iași, Romania
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Training students within the UX Design department by presenting, exemplifying and applying the Product Design process in the context of helping people convert to IT industry.
Thinslices
UI/UX & Graphic Designer
November 2011 - August 2017
Iași, Romania
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Product research
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Product Design and User Interface Design for mobile and web products for clients all over the world.
Volunteering
Help others help
Co-founder & Web/Graphic Designer
Dec 2020 - Present
Iași, Romania
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Visual identity design
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Website design and management for a local organization that provides medical equipment to hospitals by raising funds through donation campaigns.
Common Thread Sheffield
Graphic Designer
Mar 2017 - Nov 2019
Sheffield, UK
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Identity redesign and social media communication materials for a non-profit organisation which handles monthly clothes exchanges for the local community in Sheffield, UK.
The Gardener Jazz Festival
Graphic Designer
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Visual identity design and brand communication for a local jazz festival.
Oct 2015 - Oct 2016
Iași Romania
Education
Master's Degree
Industrial & Product Design
„George Enescu” University of Arts
2010 - 2012
Iași, Romania
Bachelor's Degree
Industrial & Product Design
„George Enescu” University of Arts
2007 - 2010
Iași, Romania
Certificate in Advanced English (CAE)
Credential ID 0016304632
University of Cambridge
Issued Jun 2006
Iași, Romania
Languages
Romanian
English
Spanish
French
Native
Professional working proficiency
Limited working proficiency
Limited working proficiency
Soft skills
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Cross-team communication and organisation
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Efficient time management
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Experience with project management
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Experience with training and mentoring interns
Tools
Atlassian
Figma
Miro
Wix
Other interests
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Arts and crafts
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Gardening, nature and sustainability
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Crocheting, knitting and handwork
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Dungeons and Dragons